The Nation's ONLY sales seminar developed and run by Corporate Buyers!

Buyer-Endorsed Sales Training

Facilitated by Senior Buyers, Buyer-Endorsed Sales Training provides a furtive look into the world of corporate purchasing in a condensed, 4-hour open-forum session. Seminar participants will find out what motivates Buyers and End-Users from diverse industries to consent to sales meetings, what they look for in sales presentations, what compels them to buy products and services, how they prefer to communicate and maintain a business relationship, and what annoys them that could dissolve that relationship. Seminar participants will:

• Understand the world of Corporate Purchasing and those who buy from them.
• Find out what Buyers are really thinking but may not reveal at the office.
• Learn how Buyers and End-Users prefer to communicate and conduct business.
• Discover the mistakes most suppliers make that reduce their sales opportunities.
• Develop effective sales strategies based on the responses of over 300 Corporate Buyers and End-Users; engineers, manufacturing personnel, etc.

The Seminar will put the sales professional "behind the Buyer's desk" with specific "Buyer-Endorsed" techniques that enhance each phase of the sales process, including:

• Client prospecting
• Communicating
• Securing, preparing for & conducting the sales meeting
• Quoting and Negotiating
• What it takes to win the order
• On-site facility essentials
• Maintaining the business relationship

Buyer-Endorsed Sales also includes an "Ask the Buyer" Session. This gives suppliers a chance to talk face-to-face with the Buyers and ask the questions they've always wanted to about buying, selling and the business environment.

Included in the price of a B.E.S.T. Seminar is the Participant Workbook that allows the attendees to follow along with the Buyers and take notes. This book also provides additional detailed information regarding a "buyer-preferred" sales process.

Food and refreshments are also included with every B.E.S.T. seminar.